Dec 14, 2023

Port of San Diego Game Day 5K to Kick off DIRECTV Holiday Bowl Festivities

SAN DIEGO (December 8, 2023) – The DIRECTV Holiday Bowl presents the 28th annual Port of San Diego Game Day 5K on December 27, 2023, along downtown San Diego’s bay front.

Starting at 9:45 a.m. in front of the Wyndham Hotel on Harbor Drive, the race heads south, offering a dynamic experience with cheering spectators.  Runners, families, and spectators can watch the remainder of the Port of San Diego Holiday Bowl Parade presented by Kaiser Permanente, which features colorful floats, bands, and huge inflatable characters. All participants receive a finisher medal; awards are three deep in all divisions.

Post-race, a celebration with parade bands, balloons, and floats awaits, accompanied by music and refreshments.

Early-bird registration is $52 until December 24th at

Attendees are advised to use public transportation or arrive early for parking in downtown pay lots.

The 5K Run/Walk is part of the festivities surrounding the 44th DIRECTV Holiday Bowl, airing nationally on FOX at 5 p.m.  featuring a Louisville v. USC matchup.


As a leader in sports and entertainment for almost 30 years, DIRECTV provides industry-leading content, service, and user satisfaction. By reimagining what is possible, DIRECTV’s mission is to aggregate, curate and deliver exceptional, innovative service to its customers. In 2023, DIRECTV elevated the customer experience by delivering Gemini, which can integrate customers’ content from their third-party platform subscriptions onto a single one-stop, digital experience. With DIRECTV, the sports season never ends, and customers are treated to broadcasts of several major sports, including the NFL, MLB, NBA, NHL, and multiple domestic and international soccer leagues. DIRECTV provides customers the choice of watching sports, movies, and TV shows on their TVs at home or their favorite mobile devices via the DIRECTV app.

About the Port of San Diego:

The Port of San Diego serves the people of California as a specially created district, balancing multiple uses on 34 miles along San Diego Bay spanning five cities. Collecting no tax dollars, the Port manages a diverse portfolio to generate revenues that support vital public service and amenities. The Port champions Maritime, Waterfront Development, Public Safety, Experiences and Environment, call focused on enriching the relationship people and businesses have with our dynamic waterfront. From cargo and cruise terminals to hotels and restaurants, from marinas to museums, from 22 public parks to countless events, the Port contributes to the region’s prosperity and remarkable way of life on a daily basis. To learn more about the Port’s Tidelands Activation Program, an annual grant program through which the Port supports community events of all sizes, click here.

About Sports San Diego

Recognizing that San Diego is a premier tourist destination, the mission of Sports San Diego, a non-profit 501c3 organization, is to generate tourism, visibility, and economic impact for the San Diego region by producing the Holiday Bowl, Rady Children’s Invitational, California State Games and recruiting outstanding sports events and experiences to San Diego.  Since 1978, the association has generated more than $1 billion in economic benefit for the San Diego region.